Actionable Insights powered by Data Driven Attribution Platform
Adept Insights is a Customer Analytics platform that combines comprehensive customer analytics capability with integrated campaign management and a cross channel data intelligence platform. Marketers in Retail, CPG and other consumer marketing industry sectors can now engage and understand the Omni-channel customer.
When you have multiple channels driving sales, it’s not an easy task to figure out which ones are proving to be the most lucrative and we understand that. These have the potential to drive business with customers sometimes using all channels simultaneously, but which ones you need most is the big question to answer. Our software, for example allocates fractional credit for producing a desired outcome for each one. Simply put, we have created the world’s most advanced algorithm to solve this issue and direct traffic flow where it needs to be.